Pricing

Brands pay. Creators never do.

Start for free, or let us do the work with a pilot you get back if no deal comes through.

Start

€0

+ 10% of the media value of a deal through STAKES

Browse creators and book an intro call. You only pay when a deal is running.

  • All creators with fit score
  • Intro call
  • Standard contract
  • 10% of the media value, only with a deal
Start for free

Pilot

€295 one-off

back if no deal is signed within 30 days; then €199/mo, cancel monthly

We find 3 creators who fit, structure the deal and monitor it for you.

  • 3 creators in your category within 5 working days
  • Deal structure: media value, stake, vesting
  • Contract and approval online
  • Monitoring of content and agreements
  • Money back without a signed deal
Start the pilot

Custom

From €2,500

per deal

For deals with multiple creators or a funding round in which creators co-invest.

  • Everything in the pilot
  • Legal structure and notary
  • Co-investing in your next round
  • Reporting for creators as shareholders
Book an intro call

What brands ask first.

Do creators pay anything?

No. Brands pay, creators never do.

When do I get the pilot back?

In full, if there's no deal signed by both you and the creator within 30 days of payment. We refund it within 5 working days.

Do I have to give equity?

You give a small stake, usually in phantom shares: a cash stake that only pays out on a sale or a new funding round. So your cap table stays the same. Real shares or options are possible too, with a notary.

How big is a stake like that?

That depends on the media value and your brand's valuation. Usually it's somewhere between a fraction of a percent and a few percent. We'll work it out for you on the intro call.

What if the creator doesn't deliver?

Then nothing vests. The stake only grows with each approved post.

What happens after month 1?

You're not locked in. The subscription can be cancelled monthly; existing agreements with creators stay in force as set out in the contract.